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BEGIN:VEVENT
DTSTART:20230228T213000Z
DTEND:20230228T223000Z
DTSTAMP:20230228T000000Z
SUMMARY:Introduction to Market Research
DESCRIPTION:Understanding the consumer is essential for any successful 
 business. Market research encompasses a number of aspects critical to 
 understanding the consumer\, ranging from their demographic make-up\, to 
 their attitudes and behavior regarding a product or service. This workshop 
 will introduce attendees to the basics of market research\, highlighting 
 key concepts that dictate what information is available\, and exposing 
 attendees to Cornell’s top resources for discovering this information.
LOCATION:Mann\, Stone Classroom (103)\, Mann Library
ORGANIZER;CN="Tom Ottaviano":MAILTO:tjo65@cornell.edu
CATEGORIES:
CONTACT;CN="Tom Ottaviano":MAILTO:tjo65@cornell.edu
STATUS:CONFIRMED
UID:LibCal-10287453
URL:https://spaces.library.cornell.edu/event/10287453
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